Matt works with founders and operators building consumer brands that matter. Through Big Forest, he provides fractional COO services and strategic consulting — helping companies scale operations, launch new products, and build the organizational foundation needed for sustainable growth.

He brings 15+ years of hands-on experience leading product innovation and operations in high-growth consumer brands. Most recently, he was VP of Product Development at Nood. Before that, he served as COO at Sensory Cloud and Director of Innovation at Plum Organics during its acquisition by Campbell Soup. He's worked across early-stage startups and Fortune 500 environments, leading everything from product concepting and manufacturer sourcing to launch strategy and operational systems design.

His approach is practical and collaborative. Clients describe him as a steady partner who brings clarity, structure, and momentum to the messy middle of scaling.